Express diagnosis.
This is the entry point. We look at the whole ecosystem of the property to identify its potential and its commercial and digital priorities: sales, rates, OTAs, website, image, distribution, tools and operations.
What we look at
The destination and its market, your property’s positioning and clientele, then rates and their logic. We then analyse distribution and the real cost of OTAs, the website and booking journey, visibility (Google profile) and reviews, followed by the tools in place (PMS, channel manager, booking engine) and the team’s sales operations.
How we work
A property questionnaire, read access to your tools, an interview with the owner and a joint analysis of your property. No on-site presence is needed for this step.
What you get
A clear debrief to identify problems and priorities: here is what should be addressed first, and what it represents in potential revenue.
What it is not
A hundred-page audit or a disguised quote. If the diagnosis concludes there is nothing to do, we say so.
Engagement type
Focused project
Format
Remote, owner interview by video
Expertise
Abdel (commerce) + Alexis (digital)
Deliverables
Diagnosis report, quantified priorities, prioritised action plan
For whom
Family-run hotels, boutique hotels, guesthouses, riads
Next step
O2 — Commercial & digital strategy
